Hull directors smash fundraising target


Sara Holtby reaches the top of Totterdown Hill

Directors at Hull eco business, Bio-D have raised over £900 for charity after completing the gruelling ‘Big G’ Cyclosportive.

Despite training setbacks resulting from a dislocated shoulder and inclement weather on the day, Lloyd Atkin and Sara Holtby faced the 62k ‘Big G’ challenge with a smile and were delighted to raise so much money for the Allergy UK Nurses Appeal.

Of the achievement, Allergy UK’s fundraising manager, Julia Kitchenham congratulated them and said: “Thanks for sharing and I look forward to supporting you through your next fundraising challenge – on that note, is anyone up for a skydive??!”

Although not necessarily keen on the idea of a skydive, Bio-D’s Managing Director Lloyd Atkin said: “Allergy UK is our charity of the year and we wanted to undertake a significant challenge to raise vital funds.  We didn’t quite appreciate quite how much of a challenge it would be, but the funds raised more than make up for the pain! We set a target of £500, so were thrilled to get over £900.”

Allergy UK launched a nationwide fundraising appeal to raise £1million to provide specialist allergy nurses within communities across the UK last year. Allergy UK’s nurses will help to support GPs to meet the challenge the current allergy epidemic is placing on them within an already overloaded Primary Care health system.